Product Marketing's Role in a GTM Strategy Launching a new product is a monumental task that requires meticulous planning and execution. A critical component of this process is the Go-To-Market (GTM) strategy, which outlines how a product will be sold and marketed to customers. One department that…

Hardware Engineering Sprint: An Update In my last post, I set out to learn hardware engineering in 3-weeks, powered by our dear friend ChatGPT. I asked ChatGPT to curate a list of resources and concepts to help me learn about hardware engineering. I used the mental model of the 100-hour rule to…

3-Week Hardware Engineering Curriculum Courtesy of ChatGPTc I’ve been thinking more about the types of companies I’d want to start next and have gravitated toward hardware startups. The problem is, I don’t know anything about hardware engineering. So the problem at hand is how quickly can I become…

What is Product Marketing? Product marketing is an essential function in any company, but it plays a particularly crucial role in B2B companies that sell complex products or services. In these companies, the product marketing team is responsible for helping salespeople understand the products they…

Disclaimer that this is not legal advice, tax advice, etc.... don't sue me How to Start an LLC: A Step-by-Step Guide Starting a Limited Liability Company (LLC) can seem overwhelming at first, but it's a relatively straightforward process that can protect your personal assets and offer tax benefits…

Using ChatGPT to Write Blog Posts Everyone has heard about using ChatGPT to write blog posts. This is putting it into pratice with a Gatsby blog (how this current website is built). Let's jump in! What is Gatsby? Gatsby is a free and open-source framework based on React that helps developers build…